![]() This isn’t just our opinion: there are scientific reasons why some fonts look beautiful and others leave us cringing. In fact, there are a ton of bad typefaces out there that are boring, illegible and just plain ugly. There are thousands of good typefaces available to download online and a world of talented designers creating custom fonts as unique as the brands that use them. Luckily these days, you’re no longer limited to the fonts preloaded in Microsoft Word. ![]() ![]() With the best fonts, your design can be a work of art. The best fonts leave you feeling like you’ve made an instant friend while the worst fonts are like a stranger who won’t leave you alone. Fonts are one of the most important design choices to make when developing your brand identity.
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